MGW235: International Business
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Description
Overview
The international environment including international trade and investment, and the legal, political, cultural and technological contexts faced by internationalising organisations; forms of operations available to the internationalising organisation; the impact of the multinational enterprise; international strategic planning
Learning outcomes
On successful completion of this unit, you should be able to:
1.
examine the impact the international environment has on the internationalisation process of an organisation
2.
evaluate the role and influence of government and international funding and trade organisations
3.
identify the strategic issues impacting on internationalising organisations
4.
analyse how entry mode choice and the functional areas of management impact on the internationalisation of a firm.
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